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Referral programs are great ways to promote your business. It is like hiring a large group of salespeople to market your products and services. The more people hear about your business the more sales you will make. It is estimated that 83 percent of customers are willing to refer your product but just 29 percent do so.

Here are some of the ways to promote your business through referrals:

1. Email marketing

Email marketing is one of the best ways to interact with both existing and prospective customers. It is a personal, direct, and easy customized way to pass across any message including referral program promotions. Create a personalized email to introduce your program and remind your customers of the existing ones. At WaveToGet, we can help you create customized emails to advertise your program.

2. Your website

A website is another great way of promoting your business using referrals. Ensure that you strategically advertise your referral program on the home page of the company’s website. It should be one of the first things customers or any other visitor sees when they get to your website. Include an enticing offer such as a bonus for anyone participating in the referral program.

3. Share reviews as social proof

Instead of writing an article to advertise your referral program, share real customer experiences and testimonials. This will help build trust for your brand and get more people involved. Most people will be more than willing to participate in a program if you prove to them that your products or services work.

4. Add share buttons
Social share buttons generally make referring a lot quicker and easier for customers. Rather than copying and pasting referral links from one page to another, a customer can simply select their preferred platform and start the referring by clicking a button. In general, customer awareness translates to profits for your business. It would be best if you made the work of promoting your products and services easier for your customers. WaveToGet is here to help you with that. The good news is that there are marketing companies that can help promote your business using referral programs. WaveToGet loyalty and rewards program has a referral function included. We can help you with marketing strategies. Contact us today to learn more!
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