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One of the main reasons businesses fail within their first five years is the inability to communicate the unique value of their product or service. You might have a groundbreaking service or...

As the holiday season comes to an end, so does what some businesses consider to be the spending season. Many businesses realize 150 - 500% of their monthly revenue during these...

There really is no debating the notion that small businesses form the backbone of the North American economy. Based on data gleaned from the Small Business Administration...

While they may have different methods, sales and marketing go hand-in-hand to accomplish the same ultimate goal: sell more!The marketing role is to dress up the brand, make it...

In the smart card game, software is king.  In order to have a successful marketing campaign, you need reliable software and proven marketing systems in place. In fact, these...