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How much are you investing in marketing your small or medium-sized business? If you're not putting any money into marketing, let's face it, you're not going to get the revenue you desire. Why?...

It's proven: Retaining existing customers is one of your best marketing strategies as the following statistics illustrate:According to Gartner Group, 80 percent of your company's future profits...

As technology grows in strength from very meager and humble beginnings into the behemoth we see today, we are witnessing its incorporation into many aspects of our daily lives. Technology has the...

Owning a business in these troubling times can be very challenging. Many business owners have trouble adjusting to current technology and end up struggling. When it comes to technology, utilization...

Looking to freshen up your marketing? Or maybe you're thinking about how to reduce marketing costs, especially on ineffective ads or coupons that don't prove their worth. Instead of using outdated...